For small businesses

A first creator campaign that a small business can afford to test.

If you own a restaurant, studio, salon or local attraction, you don't need a national campaign. You need a few local creators, a clear offer, and a way to tell whether it worked. That's how we set up a first campaign.

Our network today: 211 creators, 148 of them in the Orlando area, and 160 who make lifestyle or food content.

Sized for a small business

How we keep a first campaign small and clear.

Start with three to five creators

Enough to compare a few videos and audiences, small enough that the total stays in the hundreds or low thousands in creator fees. If it works, do more with the creators who performed.

Every price up front

You see each creator's fee, and the value of any meal, service or ticket you'd comp, before you approve. Management is a separate, flat number.

One thing to measure

Pick one result: bookings, trial classes, reservations, offer redemptions. Each creator gets a tracked link or code for it, and the report is about that number.

Example campaign

Five creators for a wellness studio's slow mornings.

A local wellness studio wants to fill weekday morning classes during a slow season. We suggest five Central Florida lifestyle and wellness creators, each offered a free class plus a small fee.

Each one posts a short video and a story with a tracked link to a first-class offer, all in the same two weeks.

The owner gets a one-page report: views, clicks and new bookings by creator, and the total cost per new client. Then they decide whether to run it again.

Creator fit

What kind of creator fits a small business.

Small local creators who live near you and whose viewers do too. A creator twenty minutes away is much more likely to send customers than one with a bigger but scattered audience. We also skip accounts that post sponsored content every other day, because their viewers stop listening.

Questions

Questions small businesses ask us.

For typical creator fees by audience size, see Orlando influencer pricing.

Is influencer marketing worth it for a small business?
For businesses people visit and talk about (restaurants, studios, salons, attractions), it can be. We'll tell you on the call if we don't think it fits your business.
What budget do I need?
A small local creator usually charges $70 to $300 per video, so three to five of them is a few hundred to about $1,500 in fees, plus whatever you comp. Ongoing management starts around $1,500/month. Many owners start with a single campaign.
I've never worked with influencers. Is that a problem?
No. Most of the businesses we talk to haven't. We explain how fees, comped visits and usage rights work before you decide anything.
Do I have to give creators free products or services?
Usually, yes. A restaurant hosts the meal, a salon does the service. Some creators want a fee on top. You see the full cost first.
What kinds of small businesses do best?
Ones with something worth filming: food, a class, a treatment, an experience, a room. If customers already post about you on their own, creators usually work well.
For Orlando creators

Get paid for local campaigns.

We bring you paid and hosted campaigns from Orlando restaurants, attractions, hotels and more, priced from your real average views.

  • Free to join. We don't take commission out of creator pay.
  • You see the pay, perks and deliverables first, and approve every campaign.
  • Sign-up takes a few minutes: your accounts, your rate and your average views.
Join the creator network